Small businesses can have a huge impact on the environment. It’s up to the small business owner to decide if that impact is positive or negative. Sustainability is becoming a more popular practice for environmentally conscious companies.
To protect their families and the future of our planet, consumers are willing to spend more on non-toxic, environmentally friendly products. Businesses of all sizes are responding by choosing more sustainable practices to protect the environment and their customers are beginning to notice.
1. Benefits Of Practicing Sustainability In Your Business
Business sustainability is the act of running a business that doesn’t negatively impact the environment and the community. Over the past 20 years, sustainability has become more than just a trendy buzzword. Sustainable business strategies must have a positive impact on society and the environment. They should also minimize inequality, environmental degradation, social injustice, and other negative effects.
1- Enhanced Branding And Increased Competitive Advantage
The National Marketing Institute found that 58% of American consumers would prefer to purchase goods and services from companies that consider the impact they have on the environment and society. NMI discovered that these consumers will spend as much as 20% more on products and services that are environmentally friendly.
2- Increased Productivity And Lower Costs
The best way to streamline your operations is to develop sustainable business practices. This will make you more efficient and save enough resources resulting in reduced Penelec costs.
3- Reduced Carbon Risk And Increased Energy Efficiency
Companies are expected to reduce 25% to 80% of their carbon emissions by 2020, and 50% to 80% by 2050. This will be required by both Pennsylvania regulations and federal regulations. This will impact the cost and availability of energy. Companies and corporations are exhilarated to continue their efforts to achieve sustainability.
4- Increased Employee Retention
Companies that are proactive in their social and environmental programs will attract employees. Businesses can attract investors and retain more talent by offering sustainable practices.
5- Less Waste
Reducing the amount of waste generated by your business can be a financial win as well as a selling point for your facility or processes.
2. Sustainable Practices For Your Business
The year 2022 is about to be here, and the environment and climate change are at the forefront of international and national conversations. Companies and organizations will also be expected to contribute, largely because they have a greater eco-footprint than individuals.
Going green, or working towards goals to become more sustainable and mindful about the environment, does not have to be complicated or expensive. It is not just a company’s PR-label. Innovations and technology have enabled business owners and corporations alike to make better decisions and make an impact.
Activate Power Management System In Your Offices
First, ensure that you have activated the power management feature on all of your computers. After a time of inactivity, the system will automatically switch to reduced-power mode. You can then simply press a key to turn it on again. Energy Star estimates that this could help you save up to $15 per computer each year.
Use Natural Light
It is possible to save energy and improve your well-being by maximizing natural light in your office premises. Make sure natural light floods your office through windows and doors. Don’t block it with heavy furniture or tech.
Use Green Energy Suppliers
Green energy suppliers are an easy and eco-friendly option for your business. There are increasing numbers of energy suppliers that generate power from renewable, sustainable sources like solar, wind, and hydro. Some offer a combination of energy sources, while others guarantee 100% renewable energy.
In any green business, it is crucial to encourage recycling and reusing. You could also sell reusable items such as shopping bags or coffee cups if you are a retailer. If you are a business office, make sure you have recycling bins and encourage eco-friendly practices among your employees.
WaterSense-labeled products can not only save water but also reduce your energy costs. Faucet aerators can be installed in bathrooms for as little as a few dollars and could save you enough electricity for your entire year.
You have made the effort. Why not share it with others? Tell everyone about your small business’s sustainability practices. Your eco-friendly credentials should be loud and clear on all your marketing materials and packaging. Are you 100% recycling/recyclable? Is it biodegradable? Brands should be conscious of the environment. This shows that you are commit to creating a better world. That’s something to be proud of. Making a few small changes can help your business grow towards a more sustainable future.