QR Code Renaissance: Why Physical-Digital Bridges Will Define the Next Generation of Consumer Brands
The QR code has experienced a remarkable renaissance, transforming from failed 1990s technology to essential infrastructure for physical-digital integration. The COVID-19 pandemic accelerated adoption through contactless menu access, but forward-thinking brands are discovering that QR codes represent much more than convenience—they’re the bridge between traditional consumer experiences and Web3 innovation that will define the next…